Latest posts from the HypeGig blog

Hi, Hitesh Sahni here. In this week's edition of the Think Inside The Box newsletter, I am back with new blog posts with proven tools and tips to differentiate your small business or startup in a crowded market. Enjoy!

Top 12 brand awareness metrics, and how to measure them

How do you know if people recognize your brand or remember it at the right moment? That’s where brand awareness metrics come in. These metrics help you measure how well your brand is known, what people think about it, and whether they recall it when making a purchase. Without tracking them, you’re just guessing. Are people talking about your brand? …

Author: Hitesh Sahni
Top 12 brand awareness metrics, and how to measure them

Affiliate marketing for beginners: how to start affiliate marketing

How to start affiliate marketing for beginners
Have you ever wondered how some people earn money while lounging at home, sharing links online? That’s the magic of affiliate marketing. It’s a popular way for beginners to earn online income without needing to create their own products. Instead, you promote someone else's product and earn a commission for every sale made through your referral. It sounds simple, but …

Author: Hitesh Sahni

How to build brand awareness: 10 best ways in 2025

Ever wondered why some brands instantly come to mind when you think of specific products? Take Nike - when you think of athletic wear, their swoosh logo and "Just Do It" slogan probably pop into your head. That's brand awareness at work. Increasing brand awareness means making your target audience familiar with your brand's existence, values, and offerings. It's the …

Author: Hitesh Sahni
Building brand awareness explained

9 best Cloudways alternatives and competitors for hosting in 2025

Cloudways alternatives and competitors
Cloudways is popular among users searching for effective yet easy-to-use cloud hosting platforms. However, it still has its fair share of disadvantages, like restricted customization capabilities and expensive plans. Nonetheless, finding a cost-effective managed cloud hosting that could compete with Cloudways is not easy. Although more affordable web hosting services exist, they might be a step down from Cloudways or …

Author: Hitesh Sahni
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